The Jamaica Football Federation (JFF) in its quest to capitalize on a bounce back in the industry following the slowdown due to the Coronavirus pandemic has entered into a global brand awareness partnership with Marketing agency Moores Hues.
With over 20 years of experience working with fortune 500 brands and top industry content creators in North America and beyond, Moore Hues a global strategic brand marketing agency has set its sights on securing global brand partnership opportunities for the JFF.
The agency, helmed by marketing veteran, Vanessa Moore, will develop and implement action plans to carry the team to new heights but also bring in the assistance of global dollars to help fund the national team as they make their way to the CONCACAF Gold Cup and optimistically the World Cup.
The JFF and Moore Hues foresee a bounce back in the industry following the marketplace slow down due to the pandemic. as spectator sports are set to make a huge come back, brands are looking to lean into the excitement of the fans.
To assist their efforts, Moore Hues will utilize its media partner, StrideVision TV, known for its high-definition photo, video and streaming work across the Caribbean Diaspora.